Creative Specifications and Guidelines
Technical Ad Specs
| LOCATION |
DIMENSIONS |
CREATIVE DETAILS |
|
LEADERBOARD
CareerBuilder.com, Niche Site on CB Network, Off-Network/ Recruitment Ad Network (RAN)
|
728x90
|
*GIF, JPG, Flash, Motif, Eyeblaster, Pointroll, Eyewonder, MediaPlex
*up to 3 loops; 30 seconds max (combined)
*Third Party Rich Media accepted
*40K Size Max on Flash and JPG/GIF
*18 frames per second max
*100K additional file size
|
|
|
WIDE SKYSCRAPER
CareerBuilder.com, Niche Site on CB Network, Off-Network/ Recruitment Ad Network (RAN)
|
160x600
|
|
|
MEDIUM RECTANGLE
CareerBuilder.com, Niche Site on CB Network, Off-Network/ Recruitment Ad Network (RAN)
|
300x250
|
|
|
MOBILE
mobile.careerbuilder.com / CB Mobile App
|
320x50
120x20
168x28
216x36
300x50
|
*GIF, JPG
*40K maximum file size
|
|
Consumer Email Creative Requirements
- Creative accepted:
- HTML (preferred format, with text and image mix)
- Cannot be wider than 600 pixels
- All images must be hosted by the client
- All HTML submissions must contain text within the HTML;Sample HTML code provided below (the HTML text that would display is in BOLD):
<table>
<tr>
<td><font face="Arial" size=1 color="#000000">
Here is example text that would display even when images are blocked
</font></td>
</tr>
</table>
For more detailed information
|
Information for Submitting Flash Creative
Submit the following
- SWF File published no higher than version 8
- Backup GIF/JPG
- Include linking URL
- Max 18 fps
- Insert the proper clickTag command only
into the GetURL action.
Click Tracking
The author of the Flash source file (.fla) has to
assign a clickTag variable using a getURL button action.
Example:
on(release){
getURL(clickTag,"_blank")
}
|
Approved Third Party Vendors
- Atlas
- Doubleclick
- Eyeblaster
- Eyewonder
- Pointroll
- Unicast
- Zedo
- Mediaplex
- BlueStreak
|
Video In-Banner AD Specifications
- 40K initial load and up to 100K for streaming
- Audio must be user initiated on click
- Stop, start and volume controls are required
- Video cannot loop and cannot exceed 30 seconds
**only on CB network sites, not Careerbuilder.com unless authorized
|
Business To Business Email Exclusion File Specifications
- Files type should be .txt (text) or .csv (comma delimited).
- Files should ONLY contain email addresses.
- A file may be compressed or “zipped” if necessary to meet file size requirements.
- The maximum number of email addresses must be 5 million and the file size may not exceed 300mb.
|
| CareerBuilder Network Sites |
728x90 |
160x600 |
300x250 |
| CareerPath |
X |
X |
X |
| Salary.careerbuilder.com |
X |
|
X |
| DegreeDriven |
X |
X |
X |
| Goinggreenjobs.com |
|
X |
X |
| CareerRookie.com |
X |
|
X |
| Sologig |
X |
|
X |
| BlackCareers.com |
X |
|
|
| EmpleosCB.com |
X |
|
|
| PrimeCB.com |
Bottom 728 |
|
|
| WorkinRetail.com |
X |
|
|
| Employmentspot.com |
X |
|
|
| Employvets.com |
X |
X |
|
| MiracleWorkers.com |
X |
|
X |
| JobsOnTheMenu.com |
X |
|
|
| Careerbuilderinstitute.com |
X |
|
|
| JobsWithSecurityClearance.com |
X |
X |
|
| TrainingDriven |
|
X |
|
|
